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iOS 14 Privacy Update Ignites Discussion Between Facebook and Apple

allapplenews-author-turner-ngo
Turner Ngo
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| 2 months ago

ios-14-privacy-update-ignites-discussion-between-facebook-and-apple-20200828-1
Apple.com

Earlier this week, Apple launched the sixth betas of the iOS 14 and iPadOS 14 for developers to test.

Registered developers get the opportunity to trial the new user interface, App Library, widgets on the Home Screen, and multiple screen displays when taking incoming cellphones and FaceTime calls.

Part of the iOS 14 update includes a change in the Privacy settings.

In June, Apple shared its goal to "make ad tracking more transparent and give more control over their data" during its annual Worldwide Developers Conference.

In the iOS 14 update, users will get more control over the information and personal data apps, including Facebook, can take from them.

ios-14-privacy-update-ignites-discussion-between-facebook-and-apple-20200828-2
Unsplash / William Hook @williamtm

Facebook responded to the Privacy updates from the iOS 14 update and noted that the privacy change could lead to a decrease of 50% in the Audience Network business.

Facebook elaborated in its August 26 post:

"Ultimately, despite our best efforts, Apple’s updates may render Audience Network so ineffective on iOS 14 that it may not make sense to offer it on iOS 14.

We expect less impact to our own advertising business, and we’re committed to supporting advertisers and publishers through these updates."

The post concludes with Facebook's final statement that it "look[s] forward to continuing to engage with these industry groups [Apple] to get [the privacy settings] right for people and small businesses."

allapplenews-product-iOS 14

System Covered

Model:
iOS 14
Release Date:
September 2020

Description

The iOS 14 released with a variety of new features, including new widget design, a new built-in translate app, sleep tracking in Health App and more. These are designed to make your iOS experience cleaner yet cooler with its upgrades. iOS 14 truly separates the old-generation of iPhones from the new.

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